Strategy Pivots to Address COVID-19

We’re in uncharted territory, but we’re all in this together. As we settle into what appears to be a “new normal,” there are many ways digital teams can keep driving revenue through this difficult time, and ensure campaigns are set up to be agile in the future. In this video, our SVP of Marketing and Business Operations, Sherene Hilal, explores how top retail brands are pivoting campaigns to address COVID-19 challenges. Learn more at